The objective of the Játéksziget Toy Chain Store fundraising campaign is to collect gifts for children living without parental care or with chronic diseases for Children’s day. After being collected in Játéksziget stores during the campaign, gifts were distributed to the children through the health organizations and foundations cooperating in the campaign. The campaign was entirely conducted by MITTE; our company’s tasks included planning, recruitment of foundations, event communication, organization of television and radio appearances, supporting the management of social media platforms, organization of press conferences as well as the required creative tasks.
